ELECTRIC PERSPECTIVES

Thought Leadership

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EEI is excited to offer a unique opportunity to share your thought leadership and industry expertise through sponsored content in Electric Perspectives. Senior executives and electric power industry stakeholders turn to Electric Perspectives, EEI’s flagship publication, for information they can trust.

Electric Perspectives is the only magazine written and edited specifically for C-suite executives at investor-owned electric companies, providing insights on the transformation underway across the electric power industry. EEI’s member companies and the broader industry rely on Electric Perspectives to stay ahead of trends and issues, and they trust its broad perspective and useful, authoritative, and engaging information on a range of topics—including smarter energy infrastructure, cleaner energy, grid security and reliability, rate and regulatory reform, workforce development, transportation electrification, customer solutions and more.

Your topic should hold the immediate interest of and have an impact on leaders at investor-owned energy companies. While case studies are welcome, our readers are generally more concerned with industry-wide issues. For example, an article describing various energy-efficiency efforts by a number of energy companies may be preferred to one about a particular company’s program.

Thought Leadership is available as a one-page submission with one logo or image or as a two-page spread which includes one page of content and a full-page advertisement.

DEADLINES

to reserve space and submit content:
January/February: 10/29/2018
March/April: 12/21/2018      
May/June: 2/25/2019
July/August: 4/29/2019
September/October: 7/1/2019
November/December: 8/20/2019


Two-Page Spread RATES

One time, two-page Thought Leadership rate: $8,250
Three or more, two-page Thought Leadership insertions: $6,800 (per insertion)

Specs and Submission Guidelines

Two-Page Thought Leadership Specs and Submission Guidelines:

  • Full page ad specs: Bleed: 8.375" x 11.125" / Trim: 8.125" x 10.875". See submission instructions below.

  • Logo/image: 300 dpi jpeg, eps or tif.

  • Thought Leadership content should be 400 words max, Microsoft Word file.

  • Submit also a 6 word max headline and 15 word max Sub-Headline.

  • Submit address, phone, fax, email and website for author.

  • All submissions are subject to review. EEI retains the right to edit and approve content before publishing/posting and may reject content if unsuitable.

SUBMITTING FULL PAGE AD FILES

  • Please go to https://ep.sendmyad.com to submit files.

  • Please supply only a print-ready PDF file. We cannot accept any native application file formats (i.e., MS Word, InDesign, Publisher) or any other file format. PDF must be a hi-res, print-ready file. All raster images should be 300 dpi. All fonts must be embedded.

  • Do not include crop marks or printer marks on the ad file.

  • Do NOT include a bleed with fractional ads. Color ads must use CMYK color only. RGB color or spot colors (e.g., Pantone colors) are NOT acceptable.

  • Materials that are not properly prepared may be subject to additional production charges. Ads must be submitted in the exact size they are to appear.

One-Page RATES

One time, one-page Thought Leadership rate: $4,950
Three or more, one-page thought Leadership insertions: $3,500 (per insertion)

Specs and Submission Guidelines

One-Page Thought Leadership Specs and Submission Guidelines:

  • Logo/image: 300 dpi jpeg, eps or tif.

  • Thought Leadership content should be 400 words max, Microsoft Word file.

  • Submit also a 6 word max headline and 15 word max Sub-Headline.

  • Submit address, phone, fax, email and website for author.

  • All submissions are subject to review. EEI retains the right to edit and approve content before publishing/posting and may reject content if unsuitable.

 

STYLE GUIDELINES

You should strive for an informative, approachable style in your writing. You will be writing for readers who do not have time to wade through complex, technical jargon but who desire well-reasoned, intelligent discussions supported with data, research, quotations, and/or examples. 

Electric Perspectives looks for a conversational style, but not an overly familiar one:

  • Stay away from the passive voice.

  • Avoid using jargon without explanation and do not assume comprehensive technical knowledge.

  • Use concrete examples. Our readers want to see how issues and techniques apply to the real world.


For purchasing information, contact: 
Holly Klarman
Phone: 410-316-9850
Email: holly.klarman@mci-group.com

For questions on submitting artwork, contact:
Becca Libercci
MCI USA
307 International Circle, Suite 190, Hunt Valley, MD 21030
Phone: 410-584-1953
Email: rebecca.libercci@mci-group.com